We take startup thinking and apply it to the corporate.
No business, whatever size is safe from the threat of disruption. New competitors. Different products. Changes in buyer behaviour. Across the organisation we need to see an increasingly entrepreneurial approach to innovation. We take our years of experience of working with startups, making a difference in the corporate setting.
The Missing Function Of Entrepreneurship
The beauty of experimenting in this way is that you never get too far from what the market wants. The market pulls you back.
We call it startupINNOVATION®