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Too often we look at our existing product portfolio and try to replicate or enhance our current offerings.

It’s never enough. Finding new models to do business with is a critical part of growing your business. With our expertise, we assist our clients to explore what is possible, and importantly what is needed. From developing a central value proposition. It’s all part of what we call StartupINNOVATION®.

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What value can we create for our current and new clients?
What impacts and relationships will we need internally and externally?
Do new business models require new ways of operating?

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A company looking for new business models is not about executing a series of knowns. Most startups are facing a series of unknowns—unknown customer segments, unknown customer needs, unknown product feature set, etc

Business Model Success

Business Innovation Leadership

Design Thinking

With 10+ years experience of using Design Thinking – from ideation, to prototyping, to a finished product.

Winning Strategies

Great ideas are never enough. We guide companies to build, test and execute plans that get results.

Lean Startup

Experienced practitioners of this startup development methodology from Eric Ries.


We apply startup thinking to established companies.
Any market, any location, any size.

We call it startupINNOVATION®

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