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We Help You Scale Your StartupBuild Your Digital Marketing StrategiesFrom Business Models To Writing Business PlansProvide Consultancy Support To Win TendersAct As Your Change Management PartnersCan We Help Your Business Thrive? Contact Us Today

Business Advisory and Consultancy Services 

We help people build and grow their business.

What We Do

Identify opportunities for growth and change within the business.
Help you develop your business plans.
Assist you in obtaining funding and grants.
Develop your digital marketing strategy.
Provide interim management support. 

xpinnovates Creative business people
xpinnovates business plan
Diane Roberts XPinnovates
shopify website
seo digital marketing
Years Experience
Startups & SMEs Supported
Investment & Grant Funding

What Clients Say About XPinnovates

We received a world-class service, knowledgeable advice, expert implementation and meaningful insights and guidance. We wouldn’t hesitate to recommend XPinnovates. They know exactly what they are at.

Ellen Gunning
Irish Academy of Public Relations

I had the pleasure of working with Mark from beginning of 2016 when I was successful in my application to be part of the Propel programme. Mark was fantastic from start to finish and even after the programme he was more than willing to mentor and assist whenever…More

Kelly Neill
Founder and Account Manager

I have had the great pleasure of working with Mark on a number of startup programmes in Belfast. Mark is a super guy and it is always good fun to work with. He is and an excellent mentor and is very considerate and always comes up with some…More

Raomal Perara
Consultant, Adjunct Professor INSEAD

I have worked with Diane on several Northern Ireland business start-up and accelerator programs. She has the unique ability to empower early stage companies to succeed and to embed the belief that they can perform on a global stage. This ability is evident in the huge number of…More

Sean O'Hare
Founder & Business Mentor

A genuine International entrepreneur & value creator. Diane has transformed the business futures for 200+ startups in Invest Northern Ireland’s Propel Programme, alone, many now successfully venture funded & trading in the USA. These are some of Northern Ireland’s best potential high growth small business. Her pay it…More

Stephen Houston
Business Adviser, Mentor, Investor

Diane focused on delivering excellence - her approach to change is not to rest on her laurels but to continuously develop and stretch her team and mentors to deliver the best results and support for the start-up companies. She displays a careful balance of challenge and stretch and…More

Fiona Flynn
Leadership & Emotional Intelligence Coach

Diane and her team provide us with great guidance and drive.  They genuinely share the passion for our success. From understanding the broadest set of tasks in running a business, to setting clear strategies and planning. Excellent.

Hannah Wrixon
Get The Shifts

Xcell Partners are an expert team with extensive business knowledge. Their practical advice helped The Present Tree define and focus on a strong, clear business strategy. Xcell Partners’s advice enabled The Present Tree to focus on its ambitious vision and achieve high sales growth since launching 5 years…More

Catherine Cunningham
The Present Tree

Xcell have great knowledge, advice and direction. Having their support and guidance got us manufacturing and to market much quicker than would otherwise would have been possible.

Clare Medland

I've known Mark for over four years and been involved in his lean start-up weekends as well as Xcell Partners incubator/accelerator activities,  in which I've witnessed how great he is at motivating, inspiring and educating entrepreneurs about the difficulties of starting and growing a new business venture. Mark's…More

Norbert Sagnard
CSIT - Queen's University Belfast

Mark is an extremely knowledgeable consultant, entrepreneur and business adviser to start-up companies. He is a pleasure to work with as he understand his client’s needs and vision. I would recommend Mark's services at any time

Celine Magill

Mark was a great mentor and advisor during my time on Northern Ireland's premier business start up programme - Propel. He is knowledgeable, supportive and challenging and a fully appreciates the time and effort one has to put in, to both start and build a business. Even now,…More

Franz Schlindwein

XPinnovates Startup & SME Portfolio

Over the years we have worked with some amazing startups, shared stories of  success,
but importantly, made some great friends. 

Ruach Music

At what age did you think of starting a business? Brought up…



See.Sense is a cycling technology and data company that helps make cycling…



The Farmvet app VetIMPRESS provides insights and intelligence for farm vets and…


Rotor Videos

Rotor saw a problem, and set out to build the solution. They…



Paul Hamill has worked in the music industry for over 20 years…


Corporate Clients and Partners

For over a decade XPinnovates have engaged with and provided services to a number of leading global technology players, government agencies and investors. 

local enterprise office
nxnw partners logo
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Bid Design Canvas

Our small team have written tenders that have beaten global consultancy companies.  Now we’re sharing our methodology.

Our framework blends traditional sales account planning, the development of a business model and design thinking.

Develop ideas, share information and see how one aspect of your tender design affects another.

News & Blog

25May 21

Launching the Bid Planner Canvas

Introducing the Bid Planner Canvas.  Our team have written tenders that have beaten established players and some global consultancy companies. How did we do it? What we want to do…

23Jun 19

CoffeeClub No2

Our second meetup with like minded people, to share stories and see how we can help each other. We heard an amazing entrepreneur's story from Mary McCall, who was the…


At XPinnovates we work with startup and SME businesses.

At its heart the startup community is a place for innovators, dreamers and change-makers. The new technologies and companies that have sprung up from the global centres of innovation are disrupting the way we live and work.

We are specialists in developing the human and financial capital placed into small firms.

Follow XPinnovates on Twitter

About to kick off my #CreativeEnterprise module for @qubscreen Film & Broadcast, excited to be collaborating w @XPinnovates & bringing the brilliant @QubisLtd Customer Discovery model into play for the first time! Look forward to meeting you all f2f in Feb...

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