Selling is tough. It is a daunting task. It's often the most under rated and acknowledged skill in business. But for any startup company to be successful, it needs to be done. We all need to embrace sales. We've collected…
Starting a business is easy, but getting a venture to a state where it can trade successfully, on a profitable sustainable basis is difficult. Even after taking in rounds of investment, haveing a venture you can IPO or sell, the…
We’ve long understood the concept of ‘crossing the chasm’. The task of established start-ups who have found the repeatable business model, but can’t get to that next step – the step of scaling up. Great products, cool brand, nice looking…
Engaging an audience and looking for support for your business idea is easy, but gaining funding or a green light to take your idea forward is the challenge in which so many fail to achieve. Good slides, nice numbers, and…
Finding a product/market fit is the most important task a new business idea has. Forget branding, marketing, selling, or getting press coverage - that means you are simply spending money and time you cant afford to. A central part of…
Ideas are things that come and go too often. Without a framework to capture and develop ideas in your business you are possibly losing out on potential new products or new ways of operating. The really great ideas usually spring…
What’s the key advantage that start-ups consistently hold over big businesses when it comes to innovation? We take a look at 6 ways startups innovate, and see what they can teach big companies. 1. Agility. Start-ups have to be agile…
At the very early stage of entrepreneurship, there is a real gap between the first-time entrepreneur—who lacks the experience to steer their business in what will be choppy waters—and the usually inexperienced friends and family who offer 90% of the…